China–Europe Business Bridge & Commercial Intelligence
中欧商业桥梁及商业决策
Empower Corporate Growth
赋能企业成长
Open-Minded, Multi-Perspective, Proactive Systematic Solution, Trusted Partner
开放性思维、多角度思考、积极的系统性解决方案,值得信赖的伙伴


—— Cross-Border Support 跨境支持
We Provide a Market Entry Solution Suite for Cross-Border Corporates
我们为跨境企业提供
全套品牌入市解决方案
0-1 System Establishment | SOP & Optimization | Brand Tone
从0到1系统搭建 | SOP建立及优化 | 品牌调性确立
Our Services
我们的服务
When you want to explore a new market but don't know where to begin, we help you turn uncertainty into a practical action plan.
当您想要开拓新市场,却不确定从何入手时,我们能帮您将不确定性转化为切实可行的行动计划。
Brand Strategy
品牌战略
Brand Positioning
确立品牌定位
Cultural Impact
明确文化基调
Marketing Proposal
营销建议
Product & Service Design
产品与服务设计
Strategic Alignment
战略匹配
Detail Customization
细节微调
System Foundation
体系根基
Commercial Intelligence
商业决策支持
Cooperators/Suppliers List
合作 / 供应商名单
Market Entry Challenges
市场进入难点
Practical Path
实际操作路径
Crisis Aversion
风险规避建议
Problem Solution
问题解决方案
Straightforward
直击痛点
Systematic Package
系统化方案
Practical Followup
落地跟踪
Business Representation
业务代表
—— Transboundary 跨界
Why Us?
为什么选我们?
Cross-Border
跨国界
Business with Chinese, British, German, French, Dutch, etc.
中、英、德、法、荷、丹等国际业务。
Cross-Industry
跨行业
Experience in over 17 industries, with mature transferable capabilities.
实操超过17个行业,成熟的可迁移经验。
Cross-Culture
跨文化
Open-minded, enjoy communicating in multinational teams.
思维开放,享受多国籍团队的沟通氛围。
Reliable Partner
可信赖的伙伴
A partner that think alongside you, can give your back to in your business.
能与你并肩思考,能让你放心依靠的伙伴。
懂中国又懂海外市场的综合团队
Integrated Team Knowing China & Overseas Markets

Founder & Executive Director
创始人&执行董事
Lillian Lee
Chinese/British/French/Danish/Dominican Branding & Management Consultant
Global Top 5 Real Estate Consultant/Agent
ICAgile ICP-ACC, Chinese Therapist Level III
中国/英国/法国/丹麦/多米尼加初创品牌及管理顾问
原全球地产五大行咨询代理
ICP-ACC敏捷教练,国家三级心理咨询师

Co-Founder & Strategy Director
联合创始人&战略董事
Mr. Tung
40+ Years' Real Estate & Construction Entrepreneur in Asia & America
The Cross Order of Civil Merit awarded by King Juan Carlos I of Spain
Master of Engineering from UC Berkeley
在亚洲及美国有40多年地产及建筑行业经验的企业家
西班牙国王胡安·卡洛斯一世授予民事功绩勋章
加州大学伯克利分校工程学硕士
—— Vision 愿景
Creator of Newly Born Brand
Innovator in Mature Market
新生代品牌的创造者
成熟市场的创新者
PlanetEx Consultancy supports companies, investors, and institutions in navigating the China–Europe business environment.
星粹咨询赋能企业、投资者及机构徜徉中欧商界。
We enable clients to make better decisions long after the project has ended.
我们帮助客户在项目结束后的很长一段时间内,做出更明智的决策。
—— Process 流程
Under Control 一切尽在掌握

Discovery & Reframe
探索与重构
Clarification: Current Reality Map — where you are, where you think you're going, and what's actually blocking you in the China/Europe context. To see your situation written back to you clearly.
澄清:现状地图——目前身处何处?认为自己要去往何方?在中国/欧洲背景下真正阻碍业务的因素是什么?清晰呈现业务现状。

Strategy & Roadmap
战略与路线图
Solution: A prioritised action plan with 3 options , each with trade-offs. Draft SOPs — the skeleton. Full version comes after Week 3 testing confirms what actually works.
解决方案:一份包含三个选项的优先行动计划,每个选项都有其优缺点。标准操作程序(SOP)草案框架。第三周测试后,再确认切实有效的完整版。

Minimum Viable Action
最小可行方案
Validation: A real action executed, documented, and reviewed together. Make our value tangible — something that moved. One supplier introduction, one market research call, one draft agreement.
验证:共同执行、记录并审核一项实际行动。我们的价值——实实在在的行动。一次供应商介绍、市场调研电话、协议草案。

System Handover
系统化交付
Next: Playbook — your personalised system for continuing without us, plus a clear proposal for ongoing support. A logical "here's what Phase 2 looks like."
下一步:行动指南——为您量身定制的无需我们也可继续运营的系统,以及一份清晰的后续支持方案,一份逻辑清晰的“第二阶段计划”。

—— Contact Us 联系我们
Explore Beyond Boundaries
Live Beyond Borders
探索边界之外
开启生活跨越
PlanetEx Consultancy is dedicated to cross-border business intelligence, helping organizations shift perspective, unlock potential, and activate growth.
Copyright @ PlanetEx 2026







